Initial Challenges:
This redesign included converting more than 60 pages of the old site within a short time frame. In addition to constructing new pages while designs were continuing to be refined and adjusted with another vendor, the existing e-commerce pages also needed updates.
Sales & Marketing Solutions:
The sites standard forms were supplemented with side-column quick contact forms to help drive sales leads. Information from these leads links directly to the company's salesforce.com online customer relationship management process.
Business Process Improvements:
WYSIWG editor allows site owners to add pages and edit content as needed.
Technical Solutions:
- ASP
- Microsoft SQL
Pragma Systems
Site Achievements:
After Blue Sky Projects built this newsite, Pragma Systems had the
following successes:
- More site visitors are converted
to leads through multiple contact
points. - Leads are delivered directly to
Pragma Systems customer
relationship tools for follow-up. - Content can be edited and change
by site owners as needed allowing
for highlighting of particular
products.
